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Posted by on in Press Releases
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For Immediate Release

February 23, 2017
Media Contact:  Renee Newton
Dove Direct
404-629-0122
This email address is being protected from spambots. You need JavaScript enabled to view it.

Dove Direct Named
AFLAC Partner of the Year

Atlanta, GA - Dove Direct (www.dovedirect.com), the Southeast region’s leading direct marketing, data management and mail services company based in Atlanta, GA, was awarded the prestigious Aflac “Partner of the Year” award.

Dove Direct took the honor in the “Value” category.  Every year, Aflac, the leading provider of voluntary insurance in the United States, recognizes partners that go above and beyond in helping the company meet their key objective of delivering an exceptional level of service to all customers, employees, associates, and the community.  In the end, Aflac reviews all of its partners and chooses one in each of four categories — Quality, Service, Technology and Value – as Partner of the Year.

“We’re honored to have been chosen the Value Partner of the Year among Aflac’s hundreds of suppliers and partners,” said Renee Newton, Executive Vice President, Dove Direct.  “Our team works hand in hand with Aflac to enhance the overall customer experience through a host of services.  Through our partnership with Aflac, we provide presorting, fulfillment, logistics, bindery, intelligent barcoding, inserting, list maintenance, printing, tabbing, and many other solutions to assist them in reaching their customers.  Our fast and efficient services help Aflac to reach more customers accurately and efficiently with timely messages that provide valuable insurance information and claim decisions.”  

Dove Direct has been a strategic partner of Aflac for more than a decade and expects to continue to provide services that support Aflac’s growth and importance among policyholders.  With businesses looking to reduce time and cost, Dove Direct provides an improved customer experience that has enabled Aflac to continue its reputation as an industry-leading provider.  The award was announced at an event hosted by Aflac in Columbus, Georgia.

About Dove Direct:

As an integrated solutions provider, Dove Direct serves local and international businesses as full service print, mail, data and marketing consultants, dedicated to increasing your (ROI) return on investment.  Dove Direct continues to amass the latest printing infrastructure that serves as the hub for any marketing initiative, such as direct mail, variable digital printing, data management, books, brochures, etc., thus being able to satisfy the various demands for unified printed marketing collateral.  People can connect with Dove on LinkedIn and follow Dove on Twitter.  Interested parties may also contact Carla Eubanks directly at 404-629-0122 for more information about Dove Direct services.

5601 Fulton Industrial Boulevard, Atlanta, GA 30336

 

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Welcome to the Dove Direct Print and Marketing Blog. Today’s post, “Brands and the Value of Holistic Engagement,” speaks to understanding how brand messaging among and between brands can either be coordinated, or remain independent and let the chips fall where they may.

Brand co-promotion, also commonly referred to as cross promotion, has been around for decades, however; in this new era of a seemingly highly divided nation, how brands interact with each other, including messages targeting their loyal customers, can either elevate brand equity or destroy it.

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Posted by on in Marketing
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Welcome to the Dove Direct Print and Marketing Blog. Today’s post, “The 2020 Print Marketing Paradigm Shift ,” uncovers how all marketing, including that of the print industry, will evolve based on the impact of the Internet of Things (IoT) and the subsequent technological advances that will change marketing departments' infrastructure.

All businesses are guilty at some point of looking in the rear view mirror to understand both their marketing failures as well as successful campaigns, particularly when examining the way forward. However, at best, reexamining historical successful marketing initiatives is a troll down memory lane, and at worst could prove to be a dangerous road to travel for future successes.

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Posted by on in Print
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Welcome to the Dove Direct Print and Marketing Blog. Today’s post, “The One Stop Print Shop,” highlights what a true one stop print shop definition is in today’s commercial print environment. One stop print shops abound across the U.S., with varying degrees of what services are included in a one stop print shop.

In the majority of cases, one stop print shops, also known as one stop print solutions, typically offer a range of printing services, such as variable digital printing, to ink jet, to digital and UV offset, to books, posters, business cards, signage, banners, flyers, brochures, and other printed collateral, not to mention graphic design, and possibly 3D printing.

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