Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Strengthen Your Marketing with Print ," reaffirms the effectiveness and value of print advertising, especially during a pandemic. For years, marketing gurus and brand experts have decried various assertions about the state of print, from the likes of, "print is dead" to "print no ...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Why Print Advertising Remains Viable ," revisits print's effectiveness and why print advertising continues to be a valued medium for advertisers. For years, marketing gurus and brand experts have decried various assertions about the state of print, from the likes of, "print is dea...