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Using VDP For Better Insurance Marketing Results

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Using VDP For Better Insurance Marketing Results ," explores variable digital printing, aka variable data printing (VDP) mechanisms that increase response and engagement rates, thereby improving insurance marketing results.  VDP technology is primarily suitable for incorporat...
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7 Print Marketing Trends on the Rise in 2021

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " 7 Print Marketing Trends on the Rise in 2021 ," brings to light several trends taking place in print marketing that is increasing and is set to become the go-to print marketing solutions for 2021.  Many commercial print houses understand that variable digital/data printing co...
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Digital Marketing Could Use Print for Better Targeting

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Digital Marketing Could Use Print for Better Targeting ," highlights the challenges many firms are experiencing when it comes to digital marketing and the fact that many users do not see relevant ads.  No doubt the pandemic has altered consumer behavior concerning the conside...
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Dove Direct's Top 7 Articles of 2021

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Dove Direct's Top 7 Articles of 2021 ," offers a brief review of our most-read blogs from 1Q and 2Q 2021.  As we head into summer with just one month before the end of 2Q, we find the nation eager to return to a sense of normalcy.  Before we start, we'd like to honor our...
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Our Most Popular Posts

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "Print Industry Trends On the Rise," examines the latest print industry trends that are making a difference in 2020. The printing ...
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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "New Marketing Strategies for 2020," examines what marketers, digital innovators, and brands are now contemplating if they want to re...
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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "2020 Projected Print Marketing Trends," takes a look at the forecasted 2020 trends in print marketing.  While some experts ...
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