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Covid-19's Effect on B2B Sales and Marketing Pt2

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Covid-19's Effect on B2B Sales and Marketing Pt2 ," is the second installment that examines the essential evolutionary B2B pivots as organizations manage consumer interactions with brands in a tumultuous business environment. If you missed the first post, we will restate sele...
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Leveraging Marketing Trends in an Ongoing Pandemic

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Leveraging Marketing Trends in an Ongoing Pandemic ," reevaluates the ability to leverage key advertising trends during an ongoing and evolving pandemic, as they relate and in conjunction with five emerging consumer habits in 2021.  The latest surge in cases, hospitalizations...
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Print Industry Trends Rising in 2021

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Print Industry Trends Rising in 2021 ," reassesses the latest print industry trends that are continuing to rise based on demands in 2020. Although we live and work in a digital world, the printing industry has evolved with technological updates, even though some marketers view pri...
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Internet Traffic Down by 24% YOY

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Internet Traffic Down by 24% YOY ," exposes the pandemic's impact on internet usage. Website global page views decreased by 29%, while time per session was down by 30%. Statista reported these numbers as of May 2021 over May 2020. These stats bear out what digital marketers have s...
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