Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Leveraging Marketing Trends in an Ongoing Pandemic ," reevaluates the ability to leverage key advertising trends during an ongoing and evolving pandemic, as they relate and in conjunction with five emerging consumer habits in 2021.  The latest surge in cases, hospitalizations...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Print Industry Trends Rising in 2021 ," reassesses the latest print industry trends that are continuing to rise based on demands in 2020. Although we live and work in a digital world, the printing industry has evolved with technological updates, even though some marketers view pri...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Internet Traffic Down by 24% YOY ," exposes the pandemic's impact on internet usage. Website global page views decreased by 29%, while time per session was down by 30%. Statista reported these numbers as of May 2021 over May 2020. These stats bear out what digital marketers have s...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " The Economic Impact of Covid-19 ," takes a look at the resulting 2020 economic impact and the lasting effect on our well-being in 2021.  For starters, global fiscal support reached approximately $16 trillion (around 15 percent of global GDP) in 2020.  In review, the Covi...