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Dove Direct Print and Marketing Blog, “Best Practices for Print and Digital Integration”

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Best Practices for Print and Digital Integration ," highlights the best tactics to couple print and digital marketing. As we approach 3Q2019, most people are experiencing a barrage of digital advertisements hitting cell phones, emails, and tablets. If the user searches and receive...
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Dove Direct Print and Marketing Blog, “Why the World Needs Print”

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Why the World Needs Print, " re-examines why marketing strategies need print to better engage online and offline consumer participation. Print opens the opportunity for more touch points for true multi/omnichannel delivery. Online marketing in all its various forms, including soci...
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Dove Direct Print and Marketing Blog, “Boost Your Customer Experience with Print”

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Boost Your Customer Experience with Print ," encapsulates the relationship between digital and print marketing. Most brands and marketers have taken the plunge in recent years to add print marketing to the mix primarily to enhance and grow their digital engagements and response ra...
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Dove Direct Print and Marketing Blog, “Effective Ways to Reach More Customers”

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Effective Ways to Reach More Customers ," addresses how brands and marketers can reach more prospects with personalized communications, thus avoiding the trial and errors commonly associated with sales strategies. While the marketing community is comfortable using digital tactics ...
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