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Welcome 2022!

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Welcome: 2022 ," is a chance to reflect on the old while embracing the new. First, we want to extend our sincere appreciation to our staff, customers, vendors, and stakeholders. We know that 2021 was a challenging year, but one in which we made strides. As we continue to provide y...
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"Media Bias Can Be Costly"

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Media Bias Can Be Costly ," discusses how media bias can be detrimental to achieving successful outcomes in an ever-evolving and complicated marketing climate. Additional pressure relative to time-sensitive scenarios can further exacerbate the decision-making process, and in many ...
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Time to Reimagine Media Engagement

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "Time to Reimagine Media Engagement," takes a hard look at the burgeoning effects of media overload, causing a host of consumer issues. Yes, it's true that consumers are now being bombarded with over 10,000 ad impressions per day and growing. However, those tremendous ad impression ...
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5 Surefire Direct Mail Insurance Marketing Tips

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Welcome to the Dove Direct Print and Marketing Blog. Today's post, " 5 Surefire Direct Mail Insurance Marketing Tips ," discusses proven insurance marketing strategies using direct mail in conjunction with multichannel marketing efforts.  Before we begin, we would like to congratulate all tennis players competing in the 2021 US Open.  We ...
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Welcome to the Dove Direct Print and Marketing Blog. Today's post, "2020 Projected Print Marketing Trends," takes a look at the forecasted 2020 trends in print marketing.  While some experts ...
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