Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Print Industry Trends On the Rise ," examines the latest print industry trends that are making a difference in 2020. The printing industry has been quietly evolving with technological advancements that may have gone unnoticed in the age of all things digital. However, it should co...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " The 2020 Digital Transformation Journey ," takes a look at several digital trend projections put forth by Adobe and what businesses are doing to engage and implement those trends. Keep in mind that these trends reflect The 2020 Digital Trends report, generating the results of a gl...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Why Print Is Still Here ," serves as a reminder to all brands and marketers that printed collateral continues to be the game-changer when it comes to creating brand recall. Print also rises above other mediums by engendering a higher level of trust, sensory triggers, and cementing...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Why the Automotive Industry Is Hot on Print ," reaffirms several reasons why Automotive OEMs (Original Equipment Manufacturers) and Dealers use direct mail marketing as a significant component of the marketing strategy. In the land of all-things-digital, it may seem unlikely that ...