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Dove Direct

Tuesday, 20 October 2020

Why Direct Mail Packs "THE" Marketing Punch

Direct Marketing Content Marketing Mail

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Why Direct Mail Packs "THE" Marketing Punch ," reexamines the state of direct mail as a smart marketing choice in the age of COVID. In addition, we shed light on how to create an impactful direct mail marketing campaign, examine why direct mail marketing continues to be eff...

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direct mail marketing

2961 Hits

Dove Direct

Friday, 16 October 2020

The Benefits of Partnering with a Mail House

Direct Marketing Mail Content Marketing

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " The Benefits of Partnering with a Mail House ," presents the differences between an in-house mailing infrastructure versus partnering with a fully functioning mailing organization. Delivering timely printed marketing materials, such as brochures and catalogs, to recipients...

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direct mail

2504 Hits

Dove Direct

Tuesday, 13 October 2020

Why the Brand Connection Matters

Personalization Direct Marketing Content Marketing

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Why the Brand Connection Matters ," takes a look at the significance of brand identity in the age of COVID-19. Most marketers will attest to the fact that every brand's goal is to create a connection with its community that is authentic and emotional. That rationale is seen ...

Tags:

brand building strategy

2574 Hits

Dove Direct

Friday, 09 October 2020

Direct Mail & the State of the Electorate

Direct Marketing Poltical Mailing Mail Content Marketing

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Direct Mail & the State of the Electorate ," details the morphing of a new electorate that is diverse, young, and the most engaged voting population, possibly in history. With less than 30 days until election day, folks are being bombarded by all things digital, includin...