Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Digital Printing Delivers Speed and Versatility ," uncovers how digital printing's adaptability helps to create an agile marketing paradigm.  Approaches to marketing in the 21st Century have shredded historical marketing ideologies replacing most with a greater emphasis on cu...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " How Print and Digital Improve Healthcare Marketing ," sheds light on healthcare marketing tactics and strategies that are evolving amid the pandemic.  Most marketers now realize the benefits of a two-pronged print and digital strategy for various industries.  Thus far, t...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Strengthen Your Marketing Outcome with Print ," encapsulates print's effectiveness and the importance and value of print advertising as a compliment to combat digital's everlasting scroll conundrum, particularly during a pandemic.  For many years, marketing and brand experts ...

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Understanding What's Behind Variable Data Printing ," outlines the various methods used by commercial printers to achieve what is known as Variable Data Printing or Variable Digital Printing, aka VDP.  Among newly minted print buyers, it has come to our attention that both pr...