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Dove Direct

Friday, 30 July 2021

Why Print Marketing Matters in 2021

Direct Marketing Content Marketing

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Why Print Marketing Matters in 2021 ," explains why both B2B and B2C sectors utilize print marketing in 2021, given its outsize impact on sales. Due to the lockdown in 2020, print providers struggled to regain a positive foothold for print marketing demand. Initially, many markete...

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print marketing in 2021

2382 Hits

Dove Direct

Tuesday, 27 July 2021

Retargeting Digital with Direct Mail

Direct Marketing Print and Digital Content Marketing

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Retargeting Digital with Direct Mail ," reiterates how brands can use direct mail marketing in conjunction with programmatic advertisements or automated email response-based campaigns to retarget recipients based on their initial responses. Retargeted direct mail campaigns a...

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Direct Mail retargetiing

2321 Hits

Dove Direct

Friday, 23 July 2021

Move over Content, Data is Now King

Data Content Marketing

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " Move over Content, Data is Now King ," serves as an update for all marketing teams looking to create viable, engaging, and alluring content with the power of data-driven methodologies. Sure, we all know that data has had its place at the decision-making process table, helping to f...

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Data is King

2278 Hits

Dove Direct

Tuesday, 20 July 2021

What are Your Marketing Touch-Points?

Marketing Content Marketing

Welcome to the Dove Direct Print and Marketing Blog. Today's post, " What are Your Marketing Touch-Points? " highlights the real marketing condition consumers are experiencing, with literally thousands of brand messages coming in every day. We all know that marketing in its best form has always been a mixture of mediums. Thanks to the e...